King of Soho
The King of Soho’s story began with two good friends chatting late one night over a gin martini in a dimly lit bar in Soho, where they had a collective ‘can do, let’s do’ moment.
It was set up in 2014 as a homage to the co-founder – Howard Raymond’s – late father and bonafide ‘King of Soho’, Paul Raymond, who played a pivotal role in the social and cultural development of the famed London district. Find out all about them, and Howard’s fellow co-founder and drinking companion, Alex Robson, below.


“The King of Soho story began with two good friends full of fun & spirit chatting late one night over a gin martini in a dimly lit bar in Soho. We had a collective ‘can do, let’s do’ moment, out of which the King of Soho gin was born.”


